You want to be known for contributing something unique to the world. Make sure that ‘something’ - the core of your business - is meaningful, honest, powerful and inspirational. Having your brand strategy crystal clear, forms the foundation of your brand.


Branding makes you stand out from the crowd and leave the cookie-cutter galaxy. Our trend research and dream analysis provides valuable insights, leading to a one-of-a-kind brand identity.


Start attracting your dream clients with the right words and the right look in the right place. Our creative content and campaign strategy will lead the way to the right people.

Creative Direction & Communications Strategy
Dr. Hauschka
Brand strategy

"So beautiful, it makes me feel a little emotional"

A new purpose, vision and tagline 'every body happy' emerged from the repositioning process. Which can be found on every imaginable item of the brand; from shop interiors to packaging boxes and from clothing to social media posts.

- Co Founder, Studio Anneloes

“The Cosmospolite helped us formulate our purpose and BHAG. In a one-hour session, she was able to quickly embrace our brand - which needs some explanation. During a visualisation, she took us into the future and got us clearly in mind where we want to be in 10 years as a natural cosmetics brand. Leonie then set to work with our input and came back after a week with several Purpose and BHAG proposals, as well as a short brand story. Apart from the fact that the presentation looked beautiful and well-kept, she managed to spark the right dialogue within the team with her various proposals and, based on her proposals, we were able to formulate a Purpose and BHAG that we all support. It is clever that Leonie managed to get a good feel for our brand and strike the right chord in such a short time. If you are looking for someone to help you with your brand story, defining core purpose or BHAG, don't hesitate and contact Leonie”.

- Kirsy van Prooijen from Dr. Hauschka

"The Cosmospolite makes sustainable fashion shopping a breeze."

ELLE Magazine on The Sustainable Shopping Newsletters by The Cosmospolite.

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